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DynamicAction Blog

Internet Retailer: Data Manifesto: 5 Steps Toward a Data Strategy for Retailers
Internet Retailer posted a byline by DynamicAction Co-founder and Chief Scientist Michael Ross: Data manifesto: 5 steps toward a data strategy for retailers. The tactical guide offers guidance for...
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What Data Can Tell Retailers About Reaching Their Goals: US Department of Commerce Getting to Global Video Series
Testing new markets; understanding customers, products, and profit; international expansion; and the 24/7 promotional reality of retail The US Department of Commerce recently interviewed...
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New York Post: Amazon Responds to Walmart in Free-Shipping War
The New York Post’s business editor, Lisa Fickenscher, reached out to DynamicAction CMO Sarah Engel for her thoughts surrounding Amazon’s response to Walmart — lowering their minimum purchase...
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New York Post: Online Retailers Opening Physical Stores
New York Post’s Business reporter, Lisa Fickenscher, reached out to DynamicAction CMO Sarah Engel to discuss online retailers that are opening physical stores. The piece touched on a new trend: real...
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DynamicAction Retail Index Spring 2017 Trends
As shown in our latest Retail Index, we are currently witnessing the retail industry undergo a total transformation, and those who are not evolving to meet the demands of their consumers are...
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The Authenticity Rule: Women in Retail Leadership
This week I will be traveling to Miami to spend time with some of the most brilliant minds in the industry at Total Retail’s Women in Retail Leadership Summit. This powerful collection of leaders...
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Retail Sales Rise as Shoppers Hop to Apparel Stores
DynamicAction CMO, Sarah Engel, was sought out by Women’s Wear Daily’s Deputy Editor, Arthur Zaczkiewicz, for thought leadership for his business feature, Weekly Sales Rise as Shoppers Hop to Apparel...
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Retail Analysis: Walmart’s New Pickup Discount
Sarah Engel, CMO of DynamicAction, offered expert commentary for Chain Store Age regarding Walmart's recent announcement that, starting April 19, it would offer a discount on select items that are...
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Essential Retail: Start-Ups – Disrupt Or Be Disrupted
Siobhán Géhin, managing director at Kurt Salmon, part of Accenture Strategy, wrote a commentary for Essential Retail on disruptive technologies impacting retail and the fast-moving start-ups ready to...
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DynamicAction Powers Omnichannel Decisions for Retailers at the Speed of Amazon with Expanded Prescriptive Analytics Capabilities for eCommerce and Stores
Enabling unified experiences and profitable business decisions across all channels, DynamicAction connects customer, product and profit data with latest solution update. SILICON VALLEY: March 20,...
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DynamicAction launches One View for Omnichannel: Connecting Customer, Product & Profit Data and Decisions Across Stores, Digital, Mobile
Perfecting the Retail Craft Requires a Pure Omnichannel Mindset By John Squire, Co-founder and CEO of DynamicAction In my conversations with retail industry veterans, analysts and the up-and-coming...
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Business Insider: Amazon Strikes Back at Walmart’s Free 2-Day Shipping Offer
Hayley Peterson with Business Insider reported on Amazon's reaction to Walmart's shipping changes. Sarah Engel, SVP of DynamicAction, a retail prescriptive analytics firm, contributed insight to the...
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