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White Paper: How Amazon Does Data — And What You Can Learn From It
8 lessons from Amazon and its approach to data, customer experience and long-term profit White paper by Michael Ross On July 12th, 2016, Amazon reported more sales than on any other day of its...
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INTERNET RETAILER: High-spending customers can many times come out flat or even negative on profitability
Despite retailers increasing their advertising budgets, new customer acquisition decreased by 11%, DynamicAction says. The analysis is based on more than $12.4 billion in online sales during the...
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CHAIN STORE AGE: Retailers shift delivery priorities
An 8% increase in free shipping highlights a shift in retailers’ strategies to emphasize customer experience to remain competitive. Despite this growth in free shipping, as well as marketing spend...
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WWD: Focus on CX, but Ignore Profitable Shoppers
D2C Brands and retailers fighting to stay relevant and protect profit margins must continually strive to understand the most addictive product combinations to encourage full-price sell-through, and...
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Retail Index:  Spring 2019
To stay relevant and protect profit margins, it is imperative for retailers to act at pace, constantly strive to understand the most addictive product combinations to encourage full-price...
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RETAIL WEEK: How will AI impact your job?
As AI becomes central to many retail functions, technology will become a “quasi-colleague” in its own right – which means the IT and technology team will have to work much more closely with employees...
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WWD: Consumer Preferences Reshaping Retail Landscape
DynamicAction was sought out by Women’s Wear Daily’s Deputy Editor, Arthur Zaczkiewicz, for thought leadership for his business feature, Consumer Preferences Reshaping Retail Landscape. Key excerpts...
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The DynamicAction Retail Index: 2018 Year-in-Review and 2019 Outlook
An analysis of $5.7 billion in consumer transactions that identifies critical YoY retail trends in North America and highlights vital profit opportunities for retailers in 2019. Forward thinking...
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WWD: ‘Cyber Monday Week’ a Win With Tactical Markdowns
Women’s Wear Daily’s Executive Editor, Arthur Zaczkiewicz, recapped key findings over the shopping holiday blitz in his piece ‘Cyber Monday Week’ a Win With Tactical Markdowns. Arthur tapped...
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Bloomberg: Free Shipping Becomes a Blessing and Curse at Amazon and Target
Kicking off coverage on the first official DynamicAction Retail Index for the 2018 holiday season, Bloomberg’s retail editor, Matthew Boyle, used DynamicAction metrics and directional findings as the...
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WWD: Fashion Makes the Most of Data War
Coming off Chanel's announcement last week that it would transition its wholesale business into a concession model, an article in Women's Wear Daily, Fashion Makes the Most of Data War, highlights...
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CASE STUDY: International retailer delivers profitable customer experiences based on data-driven decisions
An international retailer products that support outdoor enthusiasts across the globe developed a transformative vision: Deliver more profitable customer experiences based on data-driven decisions....
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