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DynamicAction Blog

Viva Retail! DynamicAction is Part of Innovative Commerce Conference in Las Vegas
When the innovators behind the hottest new conference event for retail, SHOPTALK, invited DynamicAction to take part in its inaugural show at the fabulous ARIA Resort & Casino Las Vegas on May 15-18,...
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DynamicAction Talks About Customer Personalization with Multichannel Merchant
Personalization has become a buzzword, almost to the point that people no longer react upon hearing it. This is due in large part because of the frequent use of the word to describe impersonal...
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Delivery Droids, Chinese e-Commerce, Social and more
Droids Not Drones Are the Future of E-Commerce Deliveries According to Bloomberg, the little delivery robots designed by billionaire-backed startup, Starship Technologies, and a competing U.S....
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The New Customer-Centric, Data Driven Retail World
Today’s consumers are turning the retail world upside down through the amount of data they are generating. With access to a range of devices, platforms and the plethora of digital marketing campaigns...
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Humanizing the Automated Reports of Human Action
Today, business intelligence looks quite different than it did in decades past. While complexities have always existed in the management of areas such as assortment, pricing, supply chain logistics...
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On The Go - Mobile-First and Geolocation Strategies Reign Supreme in Early 2016
Two clothing retailers, albeit facing different target markets, are now investing in mobile-first experience and geolocation as part of their strategies to attract the mobile-clad consumer into their...
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It’s A Wrap-up: A collection of DynamicAction’s must read musings we didn’t want you to miss
Another month is off your calendar….and certainly another quarter, too. If you were too busy to read the news, now it’s time to go over some of the top articles and news pieces in March. It is the...
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Retail Touch Points: Bluefly Shores Up Marketplace Strategies With Prescriptive Analytics
Retail Touch Points posted a piece surrounding Bluefly’s decision to onboard DynamicAction for marketplace assistance that comes as many retailers continue to test out the marketplace model in order...
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Chain Store Age: Bluefly beautifies digital performance
Online apparel and accessories retailer, Bluefly, knows how important flawless experience is for both consumers and brands. To that end, Chain Store Age covered Bluefly's partnership with...
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Multichannel Merchant: Bluefly Debuts New Logo, Branding and Platform
Multichannel Merchant, “Bluefly Debuts New Logo, Branding and Platform,” features a piece surrounding Bluefly’s updated branding, strategy and business model to push the pure-play retailer towards a...
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Bluefly’s Rapidly Expanding Business Model Bolstered with New Prescriptive Analytics Technology
Forward-thinking fashion marketplace set to maximize sales for top designer brands with DynamicAction Silicon Valley, CA— April 6, 2016—Bluefly, a pioneer in ecommerce and leading online fashion...
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WWD: Bluefly’s Re-branding Coincides With Shift in Operating Model
DynamicAction’s CEO and Co-Founder, John Squire, and Carly Rosenberg, President of Bluefly, were able to co-announce their partnership along with Bluefly’s updated branding and business model...
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