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DynamicAction CMO Among WWD's 2017 Women Leaders in Business
Our very own Sarah Engel, Chief Marketing Officer for DynamicAction, has been selected by Women's Wear Daily as one of twenty 2017 Women Leaders in Business. Sarah has been honored by a panel of WWD...
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New York Post: Amazon Prime Membership Finally Starts to Stagnate
Quotes from DynamicAction CMO, Sarah Engel, were featured in a New York Post article around Amazon Prime Membership, Amazon Prime membership finally starts to stagnate. Sarah’s commentary cast some...
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RetailWire: Retailers Target Ways to Boost Post-Cyber Week Sales
DynamicAction CMO, Sarah Engel, took part in a RetailWire webinar, Cyber Week Debriefing: How is the online holiday shopping season shaping up? It's available on-demand here. During the webinar,...
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LinkedIn: "Rosie" has a new job and it’s in TECH!
DynamicAction VP of Solution Engineering, Lindsay Conwell, was interviewed about diversity in the TECH industry for Jackson David's LinkedIn Pulse piece, "Rosie" has a new job and it’s in TECH!...
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What It Takes to Succeed in Today’s Retail Landscape
DynamicAction is thrilled to be featured in the Women’s Wear Daily Thought Leaders Lab Special Report: Succeeding In Retail’s New Landscape. The 2-hour Thought Leaders Lab session occurred in June in...
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Internet Retailer: Data Manifesto: 5 Steps Toward a Data Strategy for Retailers
Internet Retailer posted a byline by DynamicAction Co-founder and Chief Scientist Michael Ross: Data manifesto: 5 steps toward a data strategy for retailers. The tactical guide offers guidance for...
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New York Post: Amazon Responds to Walmart in Free-Shipping War
The New York Post’s business editor, Lisa Fickenscher, reached out to DynamicAction CMO Sarah Engel for her thoughts surrounding Amazon’s response to Walmart — lowering their minimum purchase...
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New York Post: Online Retailers Opening Physical Stores
New York Post’s Business reporter, Lisa Fickenscher, reached out to DynamicAction CMO Sarah Engel to discuss online retailers that are opening physical stores. The piece touched on a new trend: real...
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The Authenticity Rule: Women in Retail Leadership
This week I will be traveling to Miami to spend time with some of the most brilliant minds in the industry at Total Retail’s Women in Retail Leadership Summit. This powerful collection of leaders...
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Retail Sales Rise as Shoppers Hop to Apparel Stores
DynamicAction CMO, Sarah Engel, was sought out by Women’s Wear Daily’s Deputy Editor, Arthur Zaczkiewicz, for thought leadership for his business feature, Weekly Sales Rise as Shoppers Hop to Apparel...
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Internet Retailing: Insight Around the World
The January issue of Internet Retailing features a byline by our Co-Founder and Chief Scientist, Michael Ross. The piece delves into the Cyber Week phenomenon and role of the promotional race to the...
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Women's Wear Daily: DynamicAction Offers Solution to Curb Consumer Promotion ‘Addiction’
With the rollout of DynamicAction's new Affinities capabilities, Arthur Zaczkiewicz with Women's Wear Daily reported on how the retail solution can help retailers curb over-promoting and boost...
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