Retail CIO Outlook has recognized DynamicAction as one of the top 10 Merchandise Solution Providers for 2016 in their most recent January issue along with a full page feature on DynamicAction’s innovative and proprietary solution of delivering perceptive analytics to enable connected and profitable decisions.
Below please find select excerpts:
"There’s a new way to run retail organizations – with a clear understanding of data, and immediate actions to improve performance. Bottom line: We’ve Moneyballed retail. And the most forward–thinking retailers recognize that this is the way to become retail champions,” says John Squire, DynamicAction’s CEO.
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REVOLVE (leading online fashion retailer) tapped DynamicAction to bring the science of retail into its merchandising. In a single week, DynamicAction identified more than $2 million worth of inventory that had minimal exposure online, receiving only a handful of customer views resulting in overstocks and low sell through rates. Based on DynamicAction’s recommendations, REVOLVE increased product views by 15 percent per week over a four-week period, resulting in a 20 percent increase in inventory sell-through for products with no recent sales. This led to nearly 60 percent improvement in return on capital for overstocked products. “DynamicAction allows us to better guide the business at a strategic level, while simultaneously providing us with key action items that need to be addressed to keep growing the health and revenue of our organization,” says David Pujades, COO, REVOLVE.
